MailerLite Review – The Email Tool That Didn’t Judge My Emoji Usage
MailerLite helped me send emails, grow a list, and design a newsletter… all without critiquing my subject lines or judging my shameless puns.


MailerLite: The Newsletter Tool That Let Me Write Like Myself (and Hit Send Without Panic)
Let’s be honest — email marketing sounds intimidating until you realize it’s just writing a semi-chaotic message, adding a GIF, and hoping your readers don’t unsubscribe.
I needed a tool that wouldn’t overwhelm me, charge me five bucks to send one email, or ask me to “please stop adding six emojis in the subject line.”
✨ Enter MailerLite — the one email platform that felt like it actually got Shameless Plugs.
🧠 What Is MailerLite?
MailerLite is an email marketing tool that helps you:
Design newsletters (with drag-and-drop blocks)
Grow your email list (with landing pages & popups)
Set up automations (without a PhD in funnels)
Track open rates and click rates (so you can obsess accordingly)
It’s got all the features of a “big boy” platform, but with less headache and zero passive-aggressive tooltips.
🧪 How I Use It at Shameless Plugs
✅ Weekly newsletter:
I send out ridiculous updates, AI reviews, and links to my latest articles.
All formatted in a clean, click-happy template that looks… dare I say… professional.
✅ Freebie delivery:
When someone downloads Plugsy’s Weird AI Toolkit, MailerLite sends it automatically.
(And no one yells “where’s my PDF?” at me anymore. Bliss.)
✅ List building:
Their landing pages and popups helped me start collecting emails without coding anything.
Even the popup says “we promise not to be annoying.” Instant brand match.
💸 Is It Free?
Yes. The free plan lets you:
Send 12,000 emails/month
Have up to 1,000 subscribers
Access most of the good stuff (forms, landing pages, automations, templates)
If you’re just getting started, that’s more than enough.
😅 What Could Be Better
The automation editor is powerful, but takes a minute to learn
The template editor has some minor quirks (like weird spacing after emojis… looking at you 👀)
But overall? Way easier than Mailchimp. And less expensive than ConvertKit.
And no squirrel mascot judging you. (Looking at you again, Mailchimp.)
📈 Who It’s Great For
Bloggers (like you and me)
Product creators (selling digital stuff)
AI weirdos (you know who you are)
Anyone building a brand with personality
💡 Final Thoughts
MailerLite is the email tool I didn’t know I needed — until I realized I could launch a whole newsletter without Googling “how to make email not ugly.”
✨ Real reviews praise its simplicity, free plan, and visual editor.
Mine? I just appreciate that it let me be exactly as weird as I wanted in a template that looked good anyway.
If you want to grow your list without growing your stress, this is it.
📬 Try it here → https://www.mailerlite.com
🔌 Shameless Side Quests
You’ve finished the main story. But the side quests are even weirder...
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